Nina Jobst
Research expert covering South Korea
Beiersdorf - statistics & facts
Beiersdorf AG is a global consumer goods company headquartered in Hamburg, Germany. With renowned cosmetics and body care brands including Nivea, Labello, and Eucerin; Beiersdorf is one of the leading beauty manufacturers in the world today. Regarding the adhesives sector, Beiersdorf owns the tesa Group, which generated sales of approximately 767 million euros in Europe in 2024. Beiersdorf’s roots date back to 1882, when the pharmacist Paul Beiersdorf patented a new manufacturing process for medical plasters. Many people are unaware, but Beiersdorf is controlled by the Maxingvest Group, which also owns Tchibo, a German chain of coffee retailers and cafés, as well as other brands selling clothing, household items, electronics, and appliances.
