Xin Ou
Research expert covering Greater China
E-commerce logistics - statistics & facts
From manufacturing sites to the consumers’ doorsteps, the distribution of products sold online is extremely complex. With retail e-commerce thriving, the volume of parcels handled and delivered to shoppers has increased tremendously over the last years, posing a true challenge to e-tailers and logistics providers. Logistics play a key role in the customer experience and ultimately the perception of online purchases, as much as the characteristics of the products themselves.
