Voice commerce in the United States – statistics & facts
Voice commerce refers to using voice recognition technology to buy goods and services online. It allows consumers to make purchases through voice commands rather than manually typing out keywords on a computer or mobile device. With the help of a virtual digital assistant (VDA) such as Google Assistant, Siri, or Amazon Alexa, consumers can search and shop online. By 2023, the global value of voice-assistant e-commerce transactions is expected to amount to almost 20 billion U.S. dollars, growing fourfold the figure from 2021. With close to a third of households in the United States owning a connected device — such as smart speakers — voice commerce provides another channel for businesses to reach buyers and integrate their shopping experience with everyday life.
