Xin Ou
Research expert covering Greater China
Online marketplaces in Spain - statistics & facts
The rapid growth in B2C e-commerce sales in Spain in the past years cannot be explained without the presence of online marketplaces, and they will keep contributing to shaping the future of the digital shopping scenery. By providing a meeting place for sellers and buyers, online marketplaces are champions in bringing together a wide range of offerings in a single site, making it easy to compare before deciding on a purchase. Online marketplaces are not new for Spanish shoppers, but they continue evolving in a market that has experienced big changes in recent years.
