Nina Jobst
Research expert covering South Korea
Cosmetics and personal care industry in Sweden - statistics & facts
The beauty and personal care industry in Sweden is experiencing substantial growth. Furthermore, it is home to ACO, which has developed as the leading Swedish brand and generated about 200 million Swedish kronor in the first half of 2023. It is followed by the brands La Roche-Posay and L’Oréal. The average revenue in the beauty and personal care market in Sweden reached nearly 230 U.S. dollars per resident in 2024. Within this market, the personal care segment accounted for around 90 U.S. dollars per capita, the skin care’s segment nearly 70 U.S. dollars, and cosmetics over 50 U.S. dollars.
